Meta has announced Movie Gen, a new AI model capable of generating high-definition video with audio, personalized video content, and precise edits—all with simple text prompts. Movie Gen aims to simplify video creation for you, whether you're a filmmaker, content creator, or simply someone interested in expressing creativity through multimedia.
Meta’s Movie Gen is a foundational model suite designed to bring professional-grade video production to you, regardless of your level of expertise. According to Meta, the tool builds on the company's previous generations of AI models, offering advanced capabilities in video generation, video personalization, editing, and synchronized audio production. The company has published a research paper with all the technical details.
Like similar products like Pika, Runway and Sora, Movie Gen can generate high-quality video from text prompts. You can type a description—such as "a day at the beach with dolphins jumping in the background"—and the model creates a 16-second video clip, complete with plausible object interactions, motion, and camera dynamics. The 30-billion parameter model has been trained using licensed and publicly available datasets, making it one of the largest and most capable models of its kind in video production.
Personalized Videos
Taking personalization a step further, Movie Gen allows you to upload an image of yourself or others to generate customized videos. By combining the uploaded image with a descriptive text prompt, the AI generates a video that features you or your chosen individual while maintaining realistic human motion and identity. This capability opens up creative possibilities, allowing you to envision yourself in scenarios from fantasy realms to everyday adventures.
Video Editing Made Simple
Meta emphasizes the simplicity of its video editing capabilities. You can input an existing video and provide specific prompts to alter its content, whether it's changing the background, adding or removing objects, or shifting the overall visual style. Unlike traditional video editing software, which often demands specialized skills, Movie Gen's editing function allows precise, localized edits—all while preserving the integrity of the original video.
Generate Audio
A standout feature of Movie Gen is its ability to generate audio synced to video content. The 13-billion parameter audio model can add ambient sounds, Foley effects, and instrumental music to complement your video scenes, with up to 45 seconds of audio per clip. The audio is contextually aligned with the visuals—for instance, matching ocean sounds to a beach scene—and the model can extend sound seamlessly for longer sequences.
Meta’s AI tools are part of a broader push within the industry to democratize content creation. Competitors like OpenAI, Google, and numerous startups have also been working on similar tools. Meta, however, has positioned Movie Gen as a unique offering, with its multimodal approach and integrated capabilities. By combining video, audio, and editing into one cohesive tool, it aims to give you unprecedented control without the steep learning curve of professional tools.
Despite its advanced features, Meta acknowledges that the model is not without its limitations. The AI can produce inconsistent results for more complex prompts—evidenced by a demo that mistakenly attached a human hand to a dog holding a phone. Meta is also cautious about the ethical implications of its technology, given its potential misuse in creating disinformation. The company has incorporated AI-generated watermarks on content, although these could potentially be removed by malicious users.
Meta sees Movie Gen as a tool that could empower filmmakers, online content creators, and everyday users alike. The vision is for anyone to bring their stories to life—from customized animated greetings to full cinematic sequences—using only their imagination and a few lines of text. As Meta continues refining its AI models, the company plans to collaborate closely with creative professionals, ensuring that tools like Movie Gen enhance, rather than replace, human creativity.
The world of video and audio production is changing rapidly, and tools like Movie Gen are leading that charge, making high-quality media creation more accessible than ever. For creators, this means the line between imagination and production has never been thinner.