Google has officially launched Gems, a feature that allows Gemini Advanced, Business, and Enterprise users to create personalized AI chatbots. This rollout, which begins today, brings to fruition a concept first introduced at Google I/O in May.
Gems lets users customize Gemini to serve as AI experts on specific topics or for particular tasks. To create a Gem, users simply provide a set of instructions and give their chatbot a name. These custom AIs can be tailored for a wide range of purposes, from helping plan low-water gardens to assisting with coding projects.
You can get started with one of the premade Gems. These cover various use cases, including learning assistance, idea generation, career guidance, writing improvement, and coding support. The premade Gems provide a good starting point for users to explore the potential of customized AI assistants without having to create them from scratch.
Gems is rolling out on both desktop and mobile devices in over 150 countries and most languages supported by Gemini.
While Gems represents a step forward for Google in offering customizable AI, it's worth noting that most other frontier model providers have already introduced similar features. OpenAI's custom GPTs allows users to create and share custom versions of ChatGPT. Microsoft's Copilot Studio and Meta's AI Studio also offer tools for developing "specialized" AI assistants.
Alongside Gems, Google announced the integration of Imagen 3, its latest image generation model, into the Gemini ecosystem. It will also bring improved image quality and will be available to all Gemini users in the coming days. Imagen 3 allows for the creation of various image styles, from photorealistic landscapes to abstract art, using text prompts.
Google is also cautiously introducing the ability to generate images of people, starting with an early access version for Gemini Advanced, Business, and Enterprise users in English. The company emphasizes that it has implemented safeguards and does not support the generation of photorealistic, identifiable individuals or inappropriate content.