NVIDIA and Google Cloud Join Forces to Help Startups Accelerate AI Innovation

NVIDIA and Google Cloud Join Forces to Help Startups Accelerate AI Innovation

Google and NVIDIA have announced a partnership to help startups worldwide accelerate the creation of generative AI applications and services. The collaboration combines the benefits of Google Cloud and NVIDIA Inception, offering cloud credits, go-to-market support, and technical expertise to thousands of startups. This initiative aims to reduce the costs and barriers associated with developing AI applications, particularly for startups facing high investment costs.

The collaboration, announced at Google Cloud Next '24 in Las Vegas, brings together the NVIDIA Inception program and the Google for Startups Cloud Program to provide startups with access to cutting-edge technology, expertise, and go-to-market support.

NVIDIA Inception, a global program supporting over 18,000 startups, will offer qualified members an accelerated path to leverage Google Cloud infrastructure. These startups, particularly those focused on AI, will have access to Google Cloud credits worth up to $350,000. This financial support will enable them to harness the power of Google Cloud's AI-optimized infrastructure, including the A3 VM instances powered by NVIDIA H100 Tensor Core GPUs, specifically designed for training and serving demanding generative AI workloads.

On the other hand, members of the Google for Startups Cloud Program will gain access to NVIDIA Inception's extensive resources. They will benefit from technological expertise, NVIDIA Deep Learning Institute course credits, NVIDIA hardware and software, and more. Additionally, eligible members can participate in NVIDIA Inception Capital Connect, a platform that connects startups with venture capital firms interested in investing in the AI space.

The collaboration between NVIDIA and Google Cloud extends beyond financial support and resources. The two companies have been working closely together to optimize the performance of state-of-the-art open models, such as Google DeepMind's Gemma family, on NVIDIA AI platforms. By leveraging NVIDIA TensorRT-LLM and NIM microservices, startups can streamline the development and deployment of AI-powered applications, reducing costs and accelerating time-to-market.

Google Cloud has also made it easier for developers to deploy the NVIDIA NeMo framework across its platform, enabling the automation and scaling of generative AI model training and serving. The availability of NVIDIA NeMo in Google Cloud Marketplace further simplifies access to this powerful framework, empowering startups to accelerate their AI development efforts.

Looking ahead, the partnership between NVIDIA and Google Cloud is set to reach new heights with the upcoming release of NVIDIA's Blackwell-based GPUs. These GPUs, specifically the NVIDIA HGX B200 and GB200 NVL72, will be available on Google Cloud early next year. The GB200 NVL72, in particular, is designed for next-frontier, massive-scale, trillion-parameter model training and real-time inferencing, delivering unprecedented performance and bandwidth.

The collaboration between NVIDIA and Google Cloud is a game-changer for AI startups. By providing access to cutting-edge technology, expertise, and go-to-market support, this partnership is poised to accelerate the development and deployment of generative AI applications. As more startups leverage these resources, we can expect a surge of innovative solutions that will shape the future of AI and transform various industries.

With the majority of funded generative AI startups and nearly 90% of today's generative AI "unicorns" already building on Google Cloud, this collaboration is set to attract even more visionary entrepreneurs to the platform. As the AI revolution unfolds, the partnership between NVIDIA and Google Cloud will undoubtedly play a pivotal role in driving innovation and empowering startups to reshape the world through the power of artificial intelligence.

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